Our Story

Situated in the heart of Mt Lawley, 654 Beaufort Street has been the home to Grand Cru Wineshop & Cellar, Western Australia’s oldest family owned wine & spirit merchant for over 40 years. 

From its iconic collection of premium and back vintage Australian wines to its massive range of everyday drinking styles from around the world, you will be faced with an unrivalled selection. 

GrandCruHistory

Established in 1974 by Vincenzo Salpietro (Sr), his son Charlie joined the business shortly after. He was the driving force behind transforming the then grocery / beer store to a fully-fledged liquor retail outlet specialising in Australian premium and aged wines.

Charlie guided and expanded the business through turbulent 80’s and really established a reputation for service and range in the 90’s. His son Vince is the third generation to take the reins.

Vince currently oversees the retail operations of the business, its online sales platforms and high profile client management. Vince also speaks at many public and private wine events internationally.